![]() ![]() Her high relevance in the media is distinguished with her being mentioned across 2988 Online and Social placements in 2021. Naomi Campbellįamous for being the first model of color in French, American, and Italian Vogue, Naomi Campbell ranks 8th in our top model listing with a total MIV ® of $11.9M. The video itself earned her $1.4M in MIV ® and reached over 27M people. Her top placement comes from a Partner Voice, in which she is featured as a judge in a video from the TV show America’s Got Talent. ![]() Her high MIV ® can be attributed to her features in popular entertainment shows such as Germany’s Next Top Model, America’s Got Talent, and Project Runway. The German-American model and now TV host, producer and business woman gained an MIV ® of $13.2M in 2021 landing her 6th in our top model ranking. Today many of the classic supermodels still remain highly relevant thanks to their prevalence across various Media and Partner Voices. Expanding their career beyond modeling, these stars have taken on various philanthropic, entertainment and entrepreneurial opportunities. Models like Cindy Crawford, Naomi Campbell, and Claudia Schiffer were amongst the few to gain fame in this early era. Talk shows, movie features, and being seen at trendy nightclubs all contributed to the building of the voice. Prior to the rise in social media, supermodels relied on the media to build their presence. ![]() She founded Kin Euphorics in 2021, a non-alcoholic adult drinks company that stands at the forefront of the sober curious movement. She garnered $1.2M in MIV from one post only where she opened up about her struggle with mental health. Hadid is known for her activism in the current economic situation. Bella Hadidīella Hadid ranked herself in the third position in our top listing, generating $34,1M in MIV ®. To add, her top 4 placements come from Justin’s Instagram account with posts solely featuring Hailey gaining more than $1.2M in MIV ®. She was mentioned in over 7511 placements with her Owned Media post on Instagram celebrating her marriage to Justin Bieber garnering $1.1M in MIV ®. The 26 year old American model, Hailey Bieber generated $34.5M in MIV ® landing her in the ranks for 2nd in our top listing. Gigi Hadid is also known for her activism, she for example recently pledged to donate her earnings from the Fall 2022 shows to help Ukrainian victims of the Russian invasion Hailey Bieber Hadid also counts as a major fashion icon in the industry as she participated in various collaborations with designers such as her Tommyxgigi collection for Tommy Hilfiger. As one of the most well known models in the world, it was no surprise to see one of her top social posts generate $1.5M in MIV ®. The older half of the Hadid sisters, she was mentioned in over 4691 placements on Social and Online channels. Ranking in 5th in our listing, Gigi Hadid gained an MIV ® of $21.6M. Majority of her highest MIV ® placements come from her Owned Media channel thanks to her famed social media and online presence. With an Instagram audience of over 228M followers, her single highest post was a behind-the-scenes look at a Skims photoshoot that generated $2.1M in MIV ®. Ranking 1st in our top rankings is American model, Kendall Jenner who gained an impressive total of $50.9M MIV ® across 8593 placements on Social and Online channels. ![]()
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